Ocracoke Island vacationers who want to be cool, comfortable, and appropriately but casually fashionable will find everything they require and then some with a stop at Ocracoke’s own Mermaid's Folly. This charming clothing and T-shirt store in the heart of Ocracoke has a collection of beach-worthy apparel that will put any visitor into an instant island state of mind.

Mermaid's Folly is located along Ocracoke’s “main drag” in the heart of the village, and is easy to reach for all visitors by bike, on foot, or even by car, with public parking located just a short stroll away. The shop is brimming with affordable, tasteful, and fashionable pieces, such as women’s fine casual clothing, graceful but comfortable dresses and sarongs, carefree tees, scarves and totes, handbags, and a collection of sparkling jewelry. There’s also a variety of fun T-shirts for the whole family that can’t be found anywhere else, and which reflect the island’s casual and salty style. With everything under the sun to enjoy long days on the beach and engaging nights exploring the area’s restaurants and hot spots, Mermaid's Folly is an essential spot for anyone who wants to dive into the look, feel, and atmosphere of relaxed Ocracoke Island.

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*Off-season hours may vary*
Call 252-928-7247 for current hours.
  • Monday10:00AM-05:00PM
  • Tuesday10:00AM-05:00PM
  • Wednesday10:00AM-05:00PM
  • Thursday10:00AM-05:00PM
  • Friday10:00AM-05:00PM
  • Saturday10:00AM-05:00PM
  • Sunday10:00AM-05:00PM
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